THE NURSERY PHOTOGRAPHY BUSINESS COURSE

How to Build a Recurring Income as a Nursery Photographer — Without Working Another Weekend

One nursery visit can earn you more than most photographers make in a whole week of sessions — and they'll invite you back to do it all again next year. This is the complete system, built from 20 years of doing exactly this.

Nursery photography portrait — Business In A Box course by Blossom Lane Pro

LETS BE COMPLETELY REAL FOR A MINUTE…..

Does any of this sound a bit too familiar?

  • You absolutely love taking photos , but blooming heck, chasing down individual portrait or wedding clients one by one is getting exhausting.

  • Struggling to fill your calendar is a proper head melt. Spending hours on social media or marketing just to try and bag a single booking is incredibly draining.

  • Your weekends are a total gonner. You’re missing out on family stuff and actual life because you are stuck editing or shooting when everyone else is off.

  • You’re great with people and brilliant at what you do, but it feels like you are constantly running on a treadmill just to keep the business moving.

  • You know there's a better way to do this — you just haven't found it yet.

BUT IT DOESN’T HAVE TO BE THAT WAY…..

Nursery photography portrait — natural children's photography

Imagine a business where the bookings come to you.

That's the best bit about nursery photography when you do it right. Instead of constantly stressing over where the next job is coming from, you get into a nursery, look after them — and they want you back year after year.

You get to fill your calendar with proper weekday work and make a great living doing what you love.

And here's the bit that surprises most people — you're not working full time hours. But with the right system, you can absolutely earn a full time income.

Part time hours. Full time money. Weekends completely yours.

I made every single mistake in this business so you don’t have to

Nicola Mowatt — nursery photographer and creator of Business In A Box

20 YEARS. 300+ NURSERIES. BUILT COMPLETELY ALONE.

I'm Nicola. I've been photographing children in nurseries for 20 years. I shoot over 80 nurseries a year — and this business has given me everything.

It pays my mortgage as a single mum. It meant I never missed a summer with my kids. And gave me the kind of weekend freedom most photographers don’t even know is possible.

I built it completely on my own. No mentor, no roadmap, nobody showing me the way. Undiagnosed ADHD and all.

Business in a Box is everything I wish someone had handed me at the start - the complete system, from your very first phone call to keeping nurseries coming back year after year.

It officially launches Tuesday 16th September 2026

Your First Nursery Call -

The Free Script

The hardest part is picking up the phone.

This short guide gives you the exact words to say on your very first call to a nursery manager — so you know exactly what to say, how to say it, and what happens next.

No hard sell. No awkward pitch. Just one simple conversation that gets your foot in the door.

Click below and I will send it straight to your inbox

What's Inside Business In A Box

15 modules. Everything you need. Nothing you don't.

The Set Up

📁 Module 0 - Welcome & Introduction

📁 Module 1 - Before You Start

📁 Module 2 - Creating Your Brochure

📁 Module 3 - Online Gallery Setup & Pricing

01

02

The Bookings

📞 Module 4 - Finding Your Nurseries

📞 Module 5 - The Cold Call

📞 Module 6 - Once You’re Booked

📞 Module 7 - Preparing For the Day

03

The Shoot Day

📸 Module 8 - On The Day - Setup

📸 Module 9 - On the Day - The Shoot

📸 Module 10 - Posing & Getting The Shot

04

And it goes much deeper than the module list suggests. Inside you'll find the pricing psychology that gets parents to spend more, the exact scripts that get nursery managers to say yes, the little things I say to children to get that genuine belly laugh, the way I build relationships with staff that keep me at the top of their list — and every mistake I made along the way, how I fixed it, and how you can avoid it altogether.

Plus templates, downloads, and scripts throughout — so you're never starting from scratch.

The System

🚀 Module 11 - Editing Workflow

🚀 Module 12 - Uploading & Delivery

🚀 Module 13 - Your Email Campaign

🚀 Module 14 - Keeping Your Nurseries Year After Year

Don't Just Take My Word For It


Here's what nursery managers say about working with me

"Nicola has visited our setting several times now and we are always so pleased by the positive experience. Nicola is warm and welcoming and makes the photoshoots enjoyable and exciting for the children. Parents are always pleased with the outcomes."

⭐⭐⭐⭐⭐ Hollie Dootson - Vale Street Nursery

"Nicola has been coming to our setting for over 10 years working her magic with the camera. We have always been happy with the service Nicola provides and how patient and caring she is with the children and families."

⭐⭐⭐⭐⭐ Gina Scholes - Sale Private Day Nursery

"A fantastic experience from start to finish! Nicola was patient, friendly and brilliant with the children. The photos were natural, high quality and truly captured each child's personality. We've had amazing feedback from parents — highly recommended!"

⭐⭐⭐⭐⭐ First Steps Nursery

"Nicola has been coming to our nursery setting for over 10 years. She is extremely professional, patient with the children and always delivers the best photographs. Would highly recommend!"

⭐⭐⭐⭐⭐ Natalie Thompson - Building Blocks Nursery

Choose Your Box

One course. Three ways to work with me.

TIER 1 — THE COURSE

£497

The complete Business In A Box course. Self-paced, yours to keep forever.

Everything you need to find nurseries, book them, photograph them, deliver the images, and keep them coming back year after year. Scripts, templates, and downloads included throughout.

😉 Plus — a little bonus inside the course that could put £200 straight back in your pocket. I'll tell you more when you're in.

TIER 2 — THE COURSE + SUPPORT

£797

Everything in Tier 1, plus 3 x 1-on-1 strategy calls with me personally within your first 12 months.

You bring the questions, I bring 20 years of answers. Each call is focused entirely on where you need me most — whether that's your first cold call, your pricing, your shoot day setup, your online ordering system, or anything else across the whole workflow. Whatever you're working through, we work through it together.

Limited to just 15 students per year — I suspect these will fill quickly.

TIER 3 — THE FULL

EXPERIENCE - £1,997

Everything in Tier 1 and Tier 2, plus a live shadow day in Manchester.

You come to me. You watch me work a real nursery shoot from start to finish — the setup, the shoot, the system, all of it. We finish with a coffee and a full debrief so you leave with every question answered.

Only 6 shadow days available in the entire year. That's it. Six.

BE THE FIRST THROUGH THE DOOR

Business In A Box launches Tuesday 15th September 2026.

Tier 2 is limited to just 15 students per year. Tier 3 — the live shadow day in Manchester — has only 6 spots in the entire year.

Get your free cold call script now and you'll be first to know when doors open.

Your Questions, Answered

Ready to get your weekends back?

Business in a Box officially launches on Tuesday 15th September 2026. But you don’t have to wait until then to start moving.

Grab the free “First Call Script” right now, learn exactly what to say to nursery managers, and get ready to transform your photography business.